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Top Tips From The Write Coach
How do you create a launch team for your book?
What do you ask them to do?
How can a launch team improve your sales?
Facebook is the address book where the main focus is connection.
Instagram is like the photo album of the 80s.
Twitter is like screaming into a megaphone in the park.
Pinterest is bulletin board ideas.
~ Kathy Lipp ~
How can a launch team improve your sales?
A launch team helps spread the word faster and less expensive than purely advertising. People love to know what others recommend
A launch team creates a buzz about your book with their friends and family. If they are bloggers, they can share a blog about your book or interview you for their blog. If they have a podcast,
Blythe shares tips about what you can ask your launch team to do. Treat them like you would your best friend helping you spread the word. They are gold for the marketing of your book.
People don’t estimate correctly how much time it will take
to edit their book. You don't want to schedule anything during
those 30 days 60 days, this is where the real work begins!
~ Blythe Daniel ~
Create A Launch Team For Your Book! ~ Interview with Blythe Daniel #602 -> Listen to The Write Hour with Joyce Glass, Tips From #TheWriteCoach #TheWriteHour
Meet Blythe
Blythe is a literary agent and marketer who secures books with publishers, conducts publicity campaigns and online marketing. She helps writers build the right book proposal, secures contracts, promotes books, and has placed authors in the national media. She has worked in publishing for more than 20 years and represents bestselling non-fiction authors and new voices.
As an agent, she has represented authors associated with Focus on the Family, Cru, Proverbs 31 Ministries, Women of Faith, North Point Community Church, International House of Prayer, Dollar General, JPMorgan Chase, Houston Chronicle, The Huffington Post, Today Show Parenting, American Management Association, and others.
As a publicist, she has booked authors on hundreds of media outlets, including Today Show, Good Morning America, Fox News, CNN.com, Inc., The Washington Post, Focus on the Family, Business News Daily, and others.
Blythe started in media as the Public Relations/News Director for WNAZ-FM in Nashville, Tennessee as a news reporter and host of two weekly radio programs. She became a publicist for Christian and country music artists and a writer for trade and consumer publications such as CBA, Christian Retailing, Focus on the Family publications, CCM Magazine, and others.
She spent seven years working as Publicity Director and then Marketing Director at Thomas Nelson Publishers (now Harper Collins Christian Publishing) where she directed hundreds of publicity and marketing campaigns. In 2004 Blythe moved to Colorado and worked as the Product Development Manager for Ransomed Heart Ministries founded by New York Times bestselling authors John and Stasi Eldredge. She opened her agency in 2005, and is a member of CBA and AWSA.
Blythe has a Bachelor of Arts degree in Mass Communication from Auburn University with a minor in Journalism. She lives in Colorado Springs with her husband, daughter, and boy/girl twins. Blythe actively works with the next generation ministry at their church and loves talking about God, exploring places and conversations with her family, and watching Auburn football games and Hallmark movies with Starbucks in hand.
Blythe and her mother Helen McIntosh are the co-authors of Mended: Restoring the Hearts of Mothers and Daughters (Harvest House Publishers, 2019).
Episode Highlights:
00:07 Intro
00:55 Tell us about you and your journey to becoming a writer and agent.
02:08 Tell us briefly about the books you have published. What was your most recent publication about?
06:03 What was your basic marketing strategy for your most recent book?
06:46 How can you create a Book Launch Team?
16:50 What did you ask your team to do to help promote your book?
23:09 Tell us about your writing time… Do you have a consistent time you wrote? Do you write daily? What worked for you and what are some things that do not work for you?
25:21 What words of advice and encouragement do you have for new writers or someone who struggles to write their book and build a social media platform?
Links Mentioned In This Episode:
